Companies: you need to re-evaluate your tech stack for media communications
According to the Nordic communications report (2022), communications technology is currently one of the hottest trends. However, after discussing with around a hundred communications professionals, their essential tools are phone, email, and meeting software.
How to pitch for media coverage: step by step guide
This article includes everything you need to know about reaching out and pitching to journalists for a successful PR campaign. First, media pitching is not just about sending emails to journalists. It’s about creating a full-blown PR campaign that includes several planning steps before you get to the actual pitching & different post-launch activities. The whole PR campaign process is explained in this article.
Behind a great Media Relations Management tool, there is a great PR agency
This article tells the founding story of Valosan and sheds light on the vision and future direction.